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Actually AI
ENGAGEMENT AND PRICING

Three tiers. Fixed-fee build. Audit refunded against build.

A complete reference for how an Actually AI engagement works, from Discovery to handover. Fixed prices. Plain mechanics. No surprises in the small print.

ENGAGEMENT MODELS

Three tiers. Plain pricing.

Foundation Build

£18-28k one-off

A complete IR website rebuild on a modern stack. All five layers above. Ownership transferred to the client at completion. Two-month delivery.

  • ·Five-layer build
  • ·Rule 26, DTR, UKLR, MAR coverage
  • ·Two-month fixed-fee delivery
  • ·Ownership transferred at handover
Foundation + Managed ServiceMost chosen

£18-28k + £450-750/month

Everything in Foundation, plus continuous hosting, security, RNS feed, monitoring, monthly content updates, quarterly compliance reports, and an annual accessibility re-test.

  • ·Everything in Foundation
  • ·Continuous hosting and security
  • ·RNS feed and monitoring
  • ·Quarterly compliance reports
  • ·Annual WCAG 2.2 AA re-test
Premium Investor Experience

£35-50k + £900-1,500/month

Everything in Foundation + Managed Service, plus AI investor Q and A search across all RNS and reports, live ESG dashboard, custom shareholder portal with proxy voting integration, and quarterly investor briefing video assets. For Main Market issuers and AIM names above £100m market cap.

  • ·AI investor Q and A across RNS and reports
  • ·Live ESG dashboard
  • ·Custom shareholder portal with proxy voting
  • ·Quarterly investor briefing assets

All engagement starts with a free 30-minute Discovery call. Audit and Build are fixed-fee. The audit fee is refunded against the build fee if you proceed.

COMPARISON

What is included in each tier.

Comparison of the three engagement tiers.
FeatureFoundationManagedPremium
Five-layer build
Two-month delivery
Ownership transferred at launch
Hosting and security
RNS feed and monitoring
Monthly content updates
Quarterly compliance reports
Annual WCAG 2.2 AA re-test
AI investor Q and A
Live ESG dashboard
Custom shareholder portal
Quarterly investor briefing assets
MECHANIC

How the audit-refunded-against-build mechanic works.

Every engagement starts with a free 30-minute Discovery call. If we are a fit, the next step is a fixed-fee Audit. The Audit price depends on issuer size and the breadth of the regulatory stack relevant to your governance code. The Audit produces a written report covering the current state of compliance, an itemised list of gaps, a recommended remediation order, and a proposed Foundation Build scope with a precise price within the £18 to 28k range.

If you proceed to a Foundation Build, the Audit fee is refunded against the build fee. In effect, the Audit becomes the first deliverable of the build. If you do not proceed, the Audit report is yours to use however you wish: brief another agency, share with the NOMAD, or simply file. There is no obligation past the Audit, and we do not retain ownership of the report.

This mechanic exists to align our incentives with yours. We do not want to sell you a build you do not need. The Audit is an independent diagnostic. If the answer is that your existing site is fundamentally sound and just needs targeted fixes, we will say so, and the Audit fee is yours to walk away with.

CONTRACT

Sample contract structure.

A Foundation engagement runs on a fixed-fee Master Services Agreement with a single Statement of Work. Fees are payable in three instalments: 40 percent on signature, 30 percent on design sign-off in week three, and 30 percent on launch. Managed Service is billed monthly in advance from launch. Premium add-ons are billed quarterly in advance.

Key contract terms: ownership of code and content vests in the issuer at launch; Actually AI retains a perpetual licence to the underlying components and tooling; either party may terminate Managed Service on 60 days notice; we warrant WCAG 2.2 AA conformance at launch and on every annual re-test. Specific provisions cover confidentiality of pre-RNS content, data processing under UK GDPR, and indemnity for content provided by the issuer.

FAQ

Frequently asked questions.

Who owns the code at the end of the build?
You do. The full code repository is transferred to you at launch as part of the Foundation tier. We retain a working copy for ongoing Managed Service if you subscribe, but the licence and ownership sits with the issuer. There is no ongoing escrow, no per-seat licensing, and no platform lock-in.
What happens if we want to leave the Managed Service?
A 60-day notice period applies. We hand over hosting, run a final compliance scan, transfer any Monitor data history to your records, and provide a written handover note for the next provider. There is no termination fee.
How does onboarding work?
The first week of any Foundation engagement is Discovery. We sit with the IR lead, the Company Secretary, and where relevant the CFO and the NOMAD. We confirm the equity story, audit the existing site, and produce a written audit report. Onboarding to a standalone Compliance Monitor subscription takes two weeks and includes the initial audit, the first scan run live, and the IR lead introduced to the alerting cadence.
What tools and integrations are included?
Standard integrations come with the Foundation tier: an RNS feed, structured-data markup across every page, a sitemap, llms.txt, Open Graph, Twitter card metadata, and Plausible analytics. The Premium tier adds the AI investor Q and A retrieval layer, the live ESG dashboard, and the shareholder portal proxy-voting integration. Specific registrar integrations (Computershare, Equiniti, Link, MUFG) are quoted on Discovery.
Can we use our existing brand identity?
Yes. The Foundation Build is a website rebuild on a modern stack, not a brand identity refresh. We re-deploy your existing brand into the new structure. If your brand identity itself needs work, we can scope that separately.
How do you handle confidential pre-RNS content?
Pre-RNS content does not enter the build environment. Where draft annual reports or interim statements need to be reviewed for IA fit before public release, we work to a non-disclosure agreement and limit access to a named team member. The published version is loaded only at the moment of public release, via a scheduled deploy that aligns with the RNS publication time.
What about share registrar integration?
Foundation includes an RNS feed that handles regulatory news routing. Shareholder portal features are part of Premium and depend on the registrar. Computershare, Equiniti, Link, and MUFG expose API surfaces sufficient for proxy voting. Smaller registrars may require a manual fallback, which we will name explicitly during Discovery.
Do you cover non-financial reporting?
Yes. SECR, Modern Slavery Act, Gender Pay Gap, Companies Act s172, and ESG reporting are all in scope. The dedicated regulatory-stack page documents each one. Premium includes a live ESG dashboard that surfaces the metrics quarterly.

NEXT STEP

Free 30-minute Discovery call.

Go to the contact page and tell us a little about your situation. We reply within one working day.